Lessons I've learned from text links

In contrast, any person who happens to be in the area and has a cell phone can post a tweet with a hashtag and a photo or a video, which becomes available worldwide within a few seconds. Growth hackers extend beyond marketing into product development, because user retention is a …

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Use Alt Tags Intelligently To Optimize Images

If you think about it, having a Google Search Console, a Google My Business panel and a G+ account gives your site good representation across a variety of Google’s products, which can’t hurt your discoverability. Get your website reviewed by a popular and authoritative review site. Unpaid reviews …

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The steps needed for putting blogs into action

Search engine optimisation is always evolving. When we start to work with any business, particularly smaller businesses, start-ups and SMEs, we always take the time to explain that content marketing’s primary goal isn’t just another form of advertising. Using hidden text or hidden links is a black hat …

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The back story of nofollow links

Take it from me, the best way to succeed in search engine optimization is to build it into your business development strategy from the very outset. The result was that all websites that previously were ranking #1 through this practice disappeared completely from search results. Nearly, 74% of consumers use …

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Headings and onsite SEO

From its earliest days, Google's core search algorithm offered the most relevant and most organic search results quickly and accurately on a simple site with an iconic logo that has now become synonymous with the search giant's business. Searching amidst the world's vast data, Google cleverly cataloged and categorized pages …

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Lessons I learned about dynamic pages

User signals are behavioral patterns of users which Google uses to establish the rankings of your website in the search results. For instance: users click on a result in the search engines and after that, they immediately bounce back to Google. This is a signal that the website does not …

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Create an Engaging Web Presence by the use of SEO

Internal page linking is an important part of on page SEO. These can be interpreted as binding your website together. For some webmasters Google crawls too often (and consumes too much bandwidth). For others it visits too infrequently. Some complain that it doesn’t visit their entire site and others …

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What are the best guides for learning SEO myself?

both execute the same functions and possess the same skills. Even after all of the changes with the search engine algorithms, inbound SEO links are still the biggest influence for search engines. Essentially, the higher CTR you have, and the more user experience your site receives, the higher the Google …

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Emphasizing fast results by using URLs

In order to achieve this, it is important to have a higher ranking in the search engines or SERP (search engine result page) and then retaining that position. Unsurprisingly, larger companies tend to outspend smaller firms when it comes to SEO. Various HTML elements can be altered to target certain …

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The steps needed for putting hits into action

In milliseconds, search engines assess a number of elements — images, keywords, content, metadata, links, etc. — before delivering results. Ever wonder how a small handful of lucky websites make it to the first page of Google’s search results? It’s because they were deemed the best resources for your search …

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I urge you to think about page rank

It’s easy to assume that Google already understands the content and relevance of each and every page on your website, but the fact is that it needs a fair amount of hand-holding. Fortunately, helping Google along really isn’t very difficult at all. Most modern SEO agencies will continue …

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How to diagnose keyword density related issues

Roundup posts are collections of content in a given topic within a certain period of time. You can see bloggers who curate content this way by simply creating monthly or weekly collections of great content related to their topic. The most important reason for creating roundup posts is to get …

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The death of content

There is an old adage used by webmasters which sum up most successful websites, “content is king”. It’s important to keep this in the forefront of your mind before adding or removing the copy from your site. Web users surf the net in search of answers, information, products, and …

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Measure and Improve by paying attention to Google algorithms

Ensure links to your website aren’t trying to manipulate rankings by using keyword-heavy phrases in anchor text. The better your web pages answer the question of the searchers, the more likely it is that search engines will show your pages on the search result pages. Dramatic growth in the …

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Generate Interest and Give Information

The PPC (pay per click) activities should also be very good. Within a few minutes, others add additional tweets with more information. If you want to score the No. 1 position on Google, sit down with your teammates and brainstorm questions relevant to your brand, services or products. High Flesch-Kincaid …

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Concentrate on actionable analytics

If you are dabbling in SEO for your small business chances are you’ve probably heard the term “long tail” at this point. It basically means bundling all of the searches that no one is ranking in. Who wants to chase links for months, only to see no real SEO …

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Here's what industry insiders think about keyword density

Submitting a sitemap to search engines reflecting any updates will certainly aid your cause. According to Google, a sitemap is “ a file where you can list the web pages of your site to tell Google and other search engines about the organization of your site content. Search engine web crawlers …

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Things your competitors know about analysis

Editorial links can be some of the most powerful for SEO because they come from other publications in your niche mentioning your company. They can also come from thought leadership guest posts that you write and get published on third-party sites. Efficient use of content is necessary to create a …

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Write a keyword-rich introduction about html

Starting with MySpace, Hi5, and followed by Facebook and dozens of other social sites, the web changed. The shift to mobile devices has caused Google to change the methodology behind how it indexes and ranks websites. As touched upon before - backlinks are simply links from other websites directing viewers to …

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To get fast rankings, you need link research

When you are trying to get more links you need to think about quality, not all links are created equal and links from low quality sites will have little or no impact on your rankings. SEO is a complicated subject with many ins and outs, and it changes on an …

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How to survive your first encounter with bread crumbs

Keywords and link building are no longer as impactful as they once were; now, it’s all about creating valuable content. Google and other search engines are switching gears to focus on the relevance of the information you provide on your site. The “bots” that determine your site’s search …

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Make it sufficiently broad in terms of canonical URLs

If you have several versions of your site in different languages, add visual cues linking to your multilingual content in or near your top navigation. For example, you can use flag icons to link to each country or language’s site. Apple even has a page that lists all the …

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My thoughts on comment spam

page that allows visitors to quickly navigate back to a previous section or the root page. Many breadcrumbs have the most general page (usually the root page) as the first, left-most link and list the more specific sections out to the right. The authority of the website or webpage linking …

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