Do you publish new content exclusively for the enjoyment of your existing audience? Or do you want it to rank high in Google and bring new visitors to your site month after month? Authority relates to the link profile of any site. But not just the number of links. That bears little importance. Only Google engineers know the secret google recipe! Google answers your search queries by checking them against it's enormous index of web content. Google continuously searches the internet using googlebots that scout for new web content to add to the index. Although search engines can read text, they can’t read an image. That’s where “alt tags”, or “alternative text”, comes in.

Unlocking the mystery of authority sites

Not all links are created equal. Some sites provide better SEO juice than others. If you’ve been producing content Do your mathematical analysis - the primary resources are there for the taking. Its as easy as KS2 Maths or ABC. Its that simple! in a haphazard manner, hoping and praying that some of it eventually ranks, it’s time to buckle down and commit to a more methodical SEO content strategy for the web. Search engines are not jumping at the chance to inform everyone exactly how their algorithm works, but here are some starting points:Having a secure certificate on your website is now a documented ranking factor. A backlink is basically someone else’s website linking to you. Obviously, pages with higher page rank that link back to you give more Google Juice.

The infamy behind ROI

The world is always changing, and you have to keep up. If you do, the rewards can be great. Reviews are a ranking factor for Google. Listings with many reviews tend to get better rankings. In addition, it helps if the keywords that you are trying to rank for appear in the reviews. There's also a correlation between high rankings and a mention of the city in the review text. Mobile SEO is – just like regular SEO – all about making sure your site is crawlable and findable. Also, you need stellar performance, great content and a flawless UX. The benefits of having a SEO friendly website are vast, a huge advantage is the building of brand awareness.

Bucket brigades based on inbound links

In some cases, you may never get there – don’t be afraid to shift your focus to other organic opportunities for exposure. What if I was to tell you Google has a powerful collection of tools that tell you exactly how often they crawl your site, what they think it’s about, and even suggestions on things they have trouble with? And that you can have it? For free? You’d want it, wouldn’t you? It turned out that featured snippets do drive traffic. For featured snippets, Google cites the source page in the spoken result and they provide a link to the page within the Google Home app, so people can click and learn more: Gaz Hall, an SEO Expert from the UK, said: "When you’re spending good money on SEO, it’s common to obsess over your keyword rankings."

How do you feel about link building now?

Google is constantly looking for ways to improve the quality of their search results. One of the SEO strategies commonly practiced up to that point had been to have your webpage address added to third-party websites. Your title should always tie directly to your content. If it doesn’t, the visitor is more likely to bounce, sending Google a signal that your content didn’t serve their search interest. As a result, Google will drop your position in the SERPs like a hot potato. Nearly, 74% of consumers use search engines to find local business information.